Job Purpose

The Direct Sales Representative is responsible for driving direct sales activities across government and corporate clients, with a focus on fast-moving deals (below USD 50,000).

This role requires strong client engagement, fast response times, and effective coordination with internal teams to ensure efficient opportunity closure.

Key Responsibilities

• Identify and develop new sales opportunities within government and corporate sectors
• Build and maintain strong relationships with end customers
• Engage with clients through calls, emails, and meetings to understand their requirements
• Manage sales opportunities from initial engagement through to deal closure
• Use and maintain the CRM system (part of Oracle NetSuite ERP), including:
  • Updating customer contact information
  • Recording customer interests and requirements
  • Creating and managing opportunities
  • Tracking all sales activities and communications
• Prepare and submit quotations in coordination with:
  • Pre-sales team (for technical validation and solution design)
  • Pricing team (for competitive pricing and margin alignment)
• Follow up consistently with customers to:
  • Ensure timely responses
  • Drive deals toward closure
  • Maintain ongoing engagement and relationship continuity
• Negotiate pricing and commercial terms within approved guidelines
• Ensure all deals are properly documented and recorded in the system

Qualifications & Experience

• Previous experience in IT sales (preferred: HP, HPE, Dell, Lenovo, Aruba)
• Strong understanding of IT products including servers, storage, networking, and end-user devices
• Experience working with CRM systems (NetSuite or Oracle-based CRM is a plus)
• Proven track record in closing sales and managing customer relationships

Required Skills

• Strong communication and negotiation skills
• Ability to work under pressure and meet targets
• Fast execution and response mindset
• Basic technical understanding of IT solutions
• Ability to coordinate effectively with multiple internal teams